LOS ANGELES--(BUSINESS WIRE)--JCEC Public Relations announced its partnership with the YWCA Greater Los Angeles (YWCA/GLA). The firm was hired by YWCA/GLA as the agency of note to launch a 3 year integrated marketing communications plan to include advertising, public relations, media relations, direct marketing, event marketing, community relations and talent relations. The key objective of the integrated marketing communications plan is to “connect, excite, engage and reward”. The a
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