Industry | 2016.05.24
Sir Martin Sorrell to Give Keynote Address at IBC2016
LONDON--(BUSINESS WIRE)--Global advertising and marketing guru Sir Martin Sorrell, CEO of WPP, will deliver the Keynote address on Friday 9 September at the IBC2016 Conference in Amsterdam. As one of the most respected global industry leaders, Sir Martin’s views are keenly followed on both business and macro-economic issues. In his IBC Keynote, he will talk about the trends driving rapid change in the world of media, together with the critical role of content, data and technology in the 21st-ce
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